Sandra Keros
No doubt, many people are heading back into the grocery aisles in an attempt to save money from eating out. However, a study reported in the
New York Times showed that impulse purchases and dilly-dallying are budget-killers. People typically would forgo healthy food (like fresh fruit) and spend it instead on junk food and other items of lesser nutritional value. Hey, I won't lie. I make impulse purchases - dark chocolate being one of them - from time to time. So....What to do?
1) Bring a list to the supermarket, which saves both time and money (as the article suggests).
2) Eat before you shop.
3) Stay out of the middle aisles as much as possible. Keep it fresh, keep it real.
4) Find inspiration in addition to or outside of the supermarket, (i.e., books, going for a walk, meeting with friends).
However, if you find yourself starving while shopping at the market (hey, it happens!) and your hunger is driving your common sense ability to resist junk, before you head into the express line, mentally add up the cost of all the non-essential items (i.e., boxed or prepared foods). First, you will gain awareness. Second, you have an opportunity to take out at least one thing you don't need and can feel good about that.
Check out my next blog about shopping with grocery lists.
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